
Zalando’s premium buyer on sleek kicks, chaotic individualization and volatile weather
Zalando’s Premium Buyer Unveils 2025 Womenswear Trends: What’s Hot and What’s Next Fashion retailers are keeping a close watch on their sales leading to Christmas amid a sluggish consumer sentiment, at the same time many are already preparing for the AW25 buying season starting in January. What’s going well at Zalando right now and what…